1. You pin a picture of a cat.
2. Pinterest sells that picture to a cat food company who puts it on their bags of cat food.
3. The owner of the picture sues Pinterest, but you are the one held liable.
4. All Hell breaks loose.
Those aren’t her exact words, but it was something like that. I wish I could find the original blog post.
I’ve always thought the fears about Pinterest were silly, especially when people interpret them that way. My best guess as to why they had that term about selling images was for their own publicity. I seriously doubt the people who run Pinterest would want the trouble that goes along with selling other people’s property. Besides, they are not in the advertising business.
Well none of that matters anymore, because Pinterest has updated their terms. Just in case you didn’t get (or didn’t open) their email, here you go:
Updated Terms of Service
- Our original Terms stated that by posting content to Pinterest you grant Pinterest the right for to sell your content. Selling content was never our intention and we removed this from our updated Terms.
- We updated our Acceptable Use Policy and we will not allow pins that explicitly encourage self-harm or self-abuse.
- We released simpler tools for anyone to report alleged copyright or trademark infringements.
- Finally, we added language that will pave the way for new features such as a Pinterest API and Private Pinboards.
We think these changes are important and we encourage you to review the new documents here. These terms will go into effect for all users on April 6, 2012.
Like everything at Pinterest, these updates are a work in progress that we will continue to improve upon. We’re working hard to make Pinterest the best place for you to find inspiration from people who share your interest. We’ve gotten a lot of help from our community as we’ve crafted these Terms.
Ben & the Pinterest Team
So quit freaking out, and continue to enjoy pinning. (If you’re curious about Pinterest Etiquette, I wrote a post about that, too.)